Types of Information Collected
Traffic Data Collected. We automatically track and collect the following information when you visit our Site, including your: (i) IP address; (ii) domain server; (iii) type of computer; (iv) type of web browser; and (v) other types of anonymous electronic data automatically generated by the computer system, (collectively “Traffic Data”). Traffic Data is anonymous information that does not personally identify you but is helpful for marketing purposes or for improving your experience on the Site. We also use “cookies” to customize content specific to your interests and to store certain information so you do not have to re-enter it each time you visit the Site.
Personal Information Collected. In order for you to access certain premium services and to purchase products that we offer via the Site, we require you to provide us with information that personally identifies you (“Personal Information”). Personal Information may include: (i) Contact Data (such as your name, mailing and e-mail addresses); (ii) Financial Data (such as your account or credit card number); and (iii) Demographic Data (such as your zip code, age and income). If you communicate with us by e-mail, or complete online forms, surveys or contest entries, any information provided in such communication may be collected as Personal Information.
Uses of Personal Information Collected
We may use Contact Data to send you information about our company or our products or services, or promotional material from some of our partners, or to contact you when necessary. We use your Financial Data to verify your qualifications for certain products or services and to bill you for products and services. We use your Demographic Data to customize and tailor your experience on the Site, displaying content that we think you might be interested in and according to your preferences. Please note, this Site is not designed for nor intended for use by anyone under the age of 21 and we will not knowingly collect nor share Personal Information on Site users under the age of 21.
Sharing of Personal Information
We may share Demographic Data with advertisers and other third parties only on an aggregate basis.
User Choice Regarding Collection, Use and Distribution of Personal Information
You may choose not to provide us with any Personal Information. In such an event, you can still access and use most of the Site; however, you will not be able to sign up for our newsletter or proceed with a Beercation purchase.
Confidentiality and Security of Personal Information
Lost or Stolen Information
You must promptly notify us if your credit card or username is lost, stolen or used without permission. In such an event, we will cancel that credit card number and username and update our records accordingly. Your liability for charges made on a lost or stolen credit card is governed by your card-holder agreement with your credit card company.
Other Limits to Your Privacy
The Site may contain links to other Web sites. We are not responsible for the privacy practices or the content of such Web sites.
If there is anything else you want to know concerning your privacy, just call us and we’ll be glad to tell you.